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Eichberger & Olives John Eichberger, Executive Director, Fuels Institute (L)\n& Gabe Olives, CIO, Impact 21 (R)
LEXINGTON, Ky. – October 27, 2022…
Mill Street Studios Studio Campus South Entrance
JACKSON, Miss. – October 27, 2022 – (Newswire.com)
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The rising printing solutions company specializes in apparel-based embroidery and imprinting advertising services.
DALLAS …
As part of its commitment to performance-driven innovation in athletic footwear, SQAIRZ has made its first expansion to a sport other than golf. After a year of testing in partnership with Louisville Slugger Hitting Science Center, the custom-designed, performance-focused SQAIRZ GFP baseball turf shoe has already shown the ability to create marked change in a baseball player’s game.
WINDHAM, N.H. – October 27, 2022 – (Newswire.com)
SQAIRZ, the footwear company seeing incredible growth in golf shoes through its focus on performance and comfort, announced today the launch of the new SQAIRZ GFP baseball turf shoes and a partnership with Louisville Slugger Hitting Science Center.
SQAIRZ has been making waves in golf with its patented square-toe design, which has been proven to increase balance, consistency, swing speed and distance. In less than three years, SQAIRZ has won on both the PGA Tour and PGA Champions Tour and has been named among the Best Golf Shoes by Golf Digest. As part of its commitment to performance-driven innovation, SQAIRZ has made its first expansion to a sport other than golf.
After a year of testing in partnership with Louisville Slugger Hitting Science Center, the custom-designed, performance-focused SQAIRZ GFP baseball turf shoe has already shown the ability to create marked change in a player’s game, impacting running, pitching, fielding, and hitting. Players wearing SQAIRZ at all levels—Major League, Minor League, and high school—showed elevated performance in all areas of the game. On the heels of these incredible results, SQAIRZ has entered into a partnership with Louisville Slugger Hitting Science Center to market a SQAIRZ performance shoe honed specifically for baseball.
“Balance, stability, and ground force production have not been given the attention they deserve in sports,” said Robert Winskowicz, founder of SQAIRZ. “Controlling these three performance elements through the right shoe is critical to consistently maximizing your performance in most sports. I am very proud to partner with Louisville Slugger Hitting Science Center. Their team of experienced baseball players and coaches have put SQAIRZ through their paces, analyzing their performance in all aspects of the game, whether base running, fielding, pitching, or batting, and we are thrilled with the impressive results.”
“I look at swings at every level of the game, from 10U Travel Ball Players to Major League Baseball All Stars,” said Chad Miller, founder of Louisville Slugger Hitting Science Center. “I have never seen a product that has such an amazing impact on a player like the SQAIRZ GFP. With our advanced-level amateur players, we have recorded an average increase of 2.6 mph of exit velocity (approximately 26 feet of distance) when using the SQAIRZ turf shoe versus traditional turf shoes. That is the difference between making a varsity team, getting a college scholarship, or being drafted.”
“As a current Major League Baseball Hitting Coordinator I constantly work with hitters and teach them how to use the ground to generate more power and balance through surface area contact,” said Dave Hansen, Cincinnati Reds Hitting Coordinator and former MLB slugger. “The SQAIRZ GFP shoe is the most revolutionary and game-changing technology that I have seen in my 31 years of professional baseball playing and coaching career. I have been using the SQAIRZ Turf Shoes in our training sessions with the players in our organization. The instant feedback and results that the SQAIRZ shoes produce are something that I have never seen in baseball.”
“Over the past 25 years, I have studied the effects of physical function and footwork and how these two aspects relate to ground reaction forces,” said Philip Stotter, MS, CEP, Sports Biomechanist, and MLB Sports Science Consultant. “A poor relationship at the foot level will cause the energy that is used for a movement like a swing or a pitch to leak into compensatory movements and cause an athlete to lose their balance and connection with the ground. Because footwear is the only piece of equipment that stands between a person and the ground, finding the right footwear can be game-changing. Ground reaction in sports is something I test on a daily basis, and what we are finding with SQAIRZ is game-changing.”
The new SQAIRZ GFP is available for presale at www.sluggerscience.com, with plans to begin shipping by early 2023.
About SQAIRZ
Athletic shoes should be more than mere accessories, they are the foundation of every movement and should be drivers of true performance. The vision for SQAIRZ started on a New England driving range, where a pair of square-toed dress shoes spurred a visual realization. It continued through years of research into ground force reaction, biomechanics, and foot movement. It has culminated in award-winning shoes, now played on Tour, that will help every golfer hit more accurate and powerful shots, and soon to be accelerating performance on baseball diamonds across the country. SQAIRZ is inspired by developing performance-enhancing shoes that will change the shape of your game.
Contact Information:
Chad Miller
Founder, Louisville Slugger Hitting Science Center
1-502-445-3232
Savannah Smith
Marketing Director, SQAIRZ LLC
1-888-793-7779
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SQAIRZ Launches GFP Baseball Shoe and Partners With Louisville Slugger Hitting Science Center
International diamond house and luxury jeweler Mouawad has the pleasure of announcing the opening of a new-generation boutique in Los Angeles, California, USA, planned for the first quarter of 2023.
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Newswire shares how it helps Chief Marketing Officers leverage direct media outreach to get their content across the finish line.
SARASOTA, Fla. – October 27, 2022 – (Newswire.com)
Imagine watching a race, and when it’s time for the runners to pass the baton they stop.
Although they’ve done their part and they’ve done it well, they’re missing a crucial step to finish the race – the hand-off.
Think of direct media outreach as passing the baton between a brand to the media. This hand-off is what many Chief Marketing Officers (CMOs) are missing in their approach, and Newswire offers the technology and expertise necessary to generate real results with media.
Newswire realized this was a problem many CMOs shared and, through its Media Advantage Platform (MAP), it combines Newswire’s media technology with press release distribution services that include direct media outreach.
“Valuable and relevant content that’s paired with strategic and customized outreach is a combination many companies are missing,” said Charlie Terenzio, CMO and SVP of Media and Marketing Communications at Newswire. “Now more than ever, small businesses need to maximize their media and marketing spend to ensure it produces the value that CEOs are looking for: greater brand awareness, increased online visibility, more media coverage and marketing inquiries.”
As part of the MAP, Newswire’s team of experts acts as an extension of their clients’ teams to identify media opportunities, create compelling stories, launch campaigns and more.
When it comes time to pass their clients’ strategically developed content off to the media, Newswire’s team creates and delivers customized pitches to targeted and curated media outlets and preferred press release networks to maximize coverage.
Through their carefully crafted blend of content creation and targeted outreach, Newswire clients have landed earned media opportunities in major media outlets such as Bloomberg, CheddarTV, CNBC, Forbes, New York Times, Wall Street Journal and many more.
“As a CMO, I understand the struggles my peers face when trying to move the needle and build brand awareness,” added Terenzio. “I can confidently say, at Newswire, we practice what we preach and the direct media outreach we execute on behalf of our clients has turned into earned media opportunities that have built brand awareness, generated leads, and increased sales.”
One of Newswire’s CMO clients shared a G2 review saying, “The Newswire team combines excellent reach distribution for press releases with dedicated account services. This helps businesses of all sizes not only tell the right stories — but distribute those stories for reach, scale, and maximum visibility.”
If you’re a CMO and are ready to pass the baton to Newswire to support your press release distribution and media outreach efforts, visit newswire.com for more information.
About Newswire
Newswire is a media technology company that provides its clients the Media Advantage Platform consisting of press release distribution, media databases, media monitoring, and newsrooms that power the Media Advantage: greater brand awareness through earned media, increased online visibility through greater SEO recognition, and more sales inquiries through targeted digital marketing campaigns.
Through its disruptive Media Advantage Platform, relentless commitment to customer satisfaction, and passion for customer performance, Newswire is automating media and marketing communications for large and small businesses seeking to deliver the right message to the right audience at the right time for the right purpose.
To learn more about Newswire and its Media Advantage Platform, visit Newswire.com and discover why our customers have named us #1 for Customer Satisfaction and Ease of Use for four years in a row.
For more information, visit http://www.newswire.com.
Contact Information:
Charlie Terenzio
Chief Marketing Officer
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How Newswire’s Direct Media Outreach Helps CMOs Improve Return on Media and Marketing Spend
WASHINGTON – October 27, 2022 – (Newswire.com)
LA PANTERA WFAX 100.7 FM celebrates the return of the 7th Annual National LATINAS USA Women’s Convention this Sunday, Oct. 30 in Washington, D.C. Co-founders Ángela Franco and Dra. Claudia Campos have partnered with Costa Media’s LA PANTERA WFAX 100.7 as an exclusive Radio Sponsor. The all-day event takes place from 9:00 AM to 6:00 PM at the Bethesda North Marriott Hotel at 5967 Executive Boulevard, North Bethesda, MD. To Register click here.
This all-day event connects Latinas from all walks of life; it’s a space for personal growth, motivation, and education where, through workshops, conferences and testimonials of other women, Latinas are empowered in a comprehensive manner. Here they recognize and grasp the importance of financial independence, autonomy, and how to take care of themselves physically and emotionally.
A cocktail reception will be held on Oct. 29, where LA PANTERA’S Pedro Biaggi, ENCENDÍO CON PEDRO BIAGGI, will lead the conversation. This year’s LATINAS USA host is Stephanie Himonidis/Chiquibaby, of Telemundo’s Un Nuevo Día Morning Show, who will engage the audience with her uplifting and energetic personality and share her own life’s story.
“LA PANTERA is honored to be associated with LATINAS USA in this extraordinary event,” said José M. Villafañe, COSTA MEDIA, Founder & CEO. “To partake in an event that can transform women’s lives and empower Latinas from all over the USA is a privilege.”
This year’s international guest Speaker is Spaniard Miguel Angel Tobias, Producer/Director of Films, Documentaries and TV. Committed to the fight for human rights and against injustices, Tobias will present the lecture “Let your origin not determine your destiny”.
“This yearly experience offers Latinas a unique opportunity and platform to explore, raise awareness and take action to improve their lives and those of their families through emotional education and empowerment,” convey the co-founders, Ángela Franco and Claudia Campos.
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About COSTA MEDIA
COSTA MEDIA is a Multimedia Hispanic-owned broadcasting company, with a management team experienced in radio sales, programming, and marketing. Focused on Terrestrial Radio, Streaming, Podcasting, and Live Events with an in-house sales team overseeing national spot and network radio. Costa Media connects local communities with a common Hispanic heritage through music, entertainment, and live sport.
About WFAX 100.7 FM
A division of COSTA MEDIA, WFAX 100.7 FM LA PANTERA is a new Spanish-language Radio Station headquartered in DC, reaching the DMV region. LA PANTERA’s format combines Regional Mexican and Spanish Urban music & content targeting the Hispanic/LatinX DC population originally from Central and South America, and Caribbean, as well as the bilingual English-speaking community.
About Latinas USA
Latinas USA is a 501©3 whose mission is to support Latino Women in the United States to achieve financial and emotional independence through education, networking and individual one-on-one support. It was incorporated in November of 2019.
Contact: Jose M Villafañe at [email protected] or visit www.lapanteradc.com and download the app at LatinX Boston.
Contact Information:
Jose Villafañe
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LATINAS USA IN PARTNERSHIP WITH COSTA MEDIA’S LA PANTERA WFAX 100.7 PRESENT THE 7TH ANNUAL NATIONAL WOMEN’S LATINA CONVENTION
At the Annual Summit, Dr. Andrea Small-Howard is presenting a Keynote Address that includes data from case studies demonstrating the utility of Gb Sciences’ proprietary PhAROS drug discovery platform.
LAS VEGAS – October 27, 2022 – (Newswire.com)
Dr. Andrea Small-Howard, President and Chief Science Officer of Gb Sciences (GBLX-OTC), a leading plant-inspired, biopharmaceutical research and drug development company, is demonstrating their AI-enabled drug discovery engines’ ability to identify novel plant-inspired pharmaceuticals today at the 10th Annual Drug Discovery Strategic Summit in San Francisco, California. In her session entitled “The Use of an AI-enabled Drug Discovery Engine to Identify Plant-Inspired Pharmaceuticals,” Dr. Small-Howard will introduce PhAROS™, Gb Sciences’ proprietary AI-enabled drug discovery platform. Dr. Small-Howard will also present case studies establishing how the company has utilized PhAROS™ to combine information from plant-based medical systems with modern in silico drug discovery tools that identify novel plant-inspired therapies for treating critical medical needs.
“Gb Sciences is combining knowledge from plant-based traditional medical systems with modern in silico drug discovery tools. We are leveraging our AI-enabled platform with its unique database of known traditional medical plant species to uncover novel minimum essential mixtures of ingredients with therapeutic benefits and reduced side effect profiles. Our AI-enabled drug discovery platform also reduces the time and money needed to get results,” said Dr. Andrea Small-Howard. “With current drug discovery efforts failing to deliver on some critical medical needs, such as non-opioid treatments for chronic pain or novel options for patients suffering with anxiety and depression, we are establishing the value in exploring plants associated with traditional medicines to discover new drug molecules and simplified mixtures.”
Dr. Andrea Small-Howard of Gb Sciences was recently featured on MarketScale’s “IDC with Kevin Stevenson” podcast in an episode entitled “Bringing Medicines to Market Faster Through Analytics and Machine Learning” where she discussed the need for digital transformation in the biopharma industry and the fact that Gb Sciences is ahead of the majority of the industry through the development and use of their PhAROS™ platform for drug discovery.
To learn more about Gb Sciences, visit www.gbsciences.com.
About Gb Sciences and GbS Global Biopharma
Gb Sciences, Inc. is a plant-inspired, biopharmaceutical research and development company creating patented, disease-targeted formulations of cannabis- and other plant-inspired therapeutic mixtures for the prescription drug market through its Canadian subsidiary, GbS Global Biopharma, Inc. The ‘plant-inspired’ active ingredients in its therapeutic mixtures are synthetic homologues identical to the original plant compounds but produced under current Good Manufacturing Practices. Gb Sciences’ intellectual property portfolio contains six issued U.S. and three issued foreign patents, as well as 17 U.S. and 51 foreign patent-pending applications. In its drug development pipeline, Gb Sciences has five preclinical phase product development programs. Gb Sciences’ lead program for Parkinson’s disease is being prepared for a first-in-human clinical trial. Gb Sciences’ formulations for chronic pain, anxiety, and depression are currently in preclinical animal studies with researchers at the National Research Council of Canada. The company also received positive preclinical proof-of-concept data supporting its complex mixtures for the treatment of Cytokine Release Syndrome, and its lead candidates will be optimized based on late-stage preclinical studies at Michigan State University. Gb Sciences’ productive research and development network includes distinguished universities, hospitals, and Contract Research Organizations. To learn more, visit www.gbsciences.com.
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Madeleine Moench
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