Category: Business

CGTrader Building a Foundation for the Metaverse

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CGTrader Building a Foundation for the Metaverse

CGTrader Building a Foundation for the MetaverseCGTrader Building a Foundation for the MetaverseWorld’s largest provider of 3D content revises platform to drive creation, streamline access of metaverse-ready models

ORLANDO, Fla. – December 22, 2022 – (Newswire.com)

In response to the growing demand for 3D models that are optimized for use in virtual reality environments, CGTrader, the world’s largest marketplace for 3D content, is building processes that will encourage creation of 3D model “building blocks” of the system and make it simpler and faster for companies developing metaverse projects to find and purchase those models.

The metaverse is a virtual shared space that may be the next generation of the internet. It is created using a combination of technologies, including virtual reality (VR), augmented reality (AR), head-mounted displays, artificial intelligence, and more.

These virtual spaces need 3D models as their building blocks, and CGTrader has started seeing a growing market demand, especially from major players like Meta, Nvidia, and others. However, different platforms can have different requirements, and 3D assets are complex. 

In response to that demand and to speed and streamline development of the metaverse, CGTrader is building dedicated listing pages for metaverse software packages and launching a process to rapidly increase the number of compatible 3D models. 

In the first phase, a marketplace model review already has populated the new listing pages with batches of 3D models dedicated to specific metaverses or use cases like Unity, Unreal and TikTok. The second phase will allow the CG Trader designer community of more than 90,000 designers to participate by applying for specific models to have metaverse badges, which can rapidly increase the number of models listed for specific metaverses or use cases.

CGTrader’s third phase is building an automated 3D model validation pipeline to compare and check models to specific requirements, with the ability to convert models into selected specifications.

“Combining all three of these phases, we can grow the number in each category very significantly,” said CGTrader CEO Dalia Lasaite. “This initiative also will help creators, by improving access to the tools for 3D model design for people who have an aesthetic vision but may not yet have developed advanced technical skills.”

CGTrader’s listing structure begins with a focus on six metaverses/other digital platforms categories: 

  • Spark AR, an augmented reality platform from Meta, for Mac OS and Windows, that lets users create AR effects for mobile cameras; 
  • Snap AR, technology owned by Snapchat’s parent company that creates AR assets from existing product photography;
  • Omniverse, Nvidia’s suite of cloud services for artists, developers and enterprise teams to build metaverse applications;
  • EffectHouse, TikTok’s tool for creating, publishing and sharing AR effects for TikTok;
  • Unity, a cross-platform game engine that is used to create interactive 3D experiences for a wide range of platforms;
  • Unreal Engine, a game engine developed by Epic Games that is used to create high-quality 3D graphics and immersive environments.

CGTrader currently lists more than 42,000 metaverse-compatible models available across the six categories, with the number growing daily.  

“Introducing these metaverse 3D model categories will be a good step forward to building more content compatible with all the new digital initiatives, and to initiating collaborations with the leading platforms on how to build more relevant content ready-to-use on their products,” Lasaite said. “The demand on each of the dedicated pages will indicate to us where the market is moving and what type of content our designer community should focus on.”

CGTrader’s next steps, Lasaite said, will be continued work with the designer community to increase the supply, improving the UX of the content users to find what they need, working with the platforms on building more use cases, and sharing those use cases with the 3D community. 

To learn more about CGTrader’s vast catalog of 3D models for AR/VR, gaming, advertising, entertainment and 3D printing, and about custom 3D model design, visit CGTrader.com.

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About CGTrader

Established in 2011, CGTrader is the world’s leading provider of 3D content. More than 500,000 customers globally, including more than 150 Fortune 500 enterprises, trust CGTrader to source and manage three-dimensional content. The company has two core product lines: Marketplace, which unites over 6 million users, and Modelry, the end-to-end 3D content engine.

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Madeleine Moench

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CGTrader Building a Foundation for the Metaverse

Business

Emplifi Recognized as an Overall Exemplary Vendor by Ventana Research

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Emplifi Recognized as an Overall Exemplary Vendor by Ventana Research

Emplifi Recognized as an Overall Exemplary Vendor by Ventana ResearchEmplifi Recognized as an Overall Exemplary Vendor by Ventana Research2023 Ventana Research Customer Experience Management Value Index research guide for technology buyers ranked Emplifi in the top 10 vendors based on Emplifi’s usability, manageability, adaptability and validation.

Emplifi Recognized as an Overall Exemplary Vendor by Ventana Research
Emplifi logo
Emplifi logo

NEW YORK – December 22, 2022 – (Newswire.com)

Emplifi, the leading unified customer experience (CX) platform, today announced that it has been recognized as an Exemplary Vendor in the 2023 Customer Experience Management Value Index report by Ventana Research. Emplifi ranks seventh among 22 vendors, demonstrating critical strengths across a range of product and customer experience capability categories. For a complete copy of the 2023 Ventana Research Customer Experience Management Value Index Report, a research guide used by technology buyers and suppliers, please click here.

“We are thrilled to be recognized by Ventana Research as a leader among 22 notable customer experience management peers,” states Mark Zablan, CEO, Emplifi. “The thorough, independent report showcases Emplifi’s strengths in innovation, usability, manageability, adaptability, and validation – all top criteria for enterprises when selecting a customer engagement platform.” 

As a privately held $1.2 billion valued company, Emplifi is approaching the end of 2022 with strong revenue growth and customer acquisition. Because of its steadfast commitment to continuous innovation, the Emplifi Customer Experience (CX) platform effectively unifies marketing, commerce, and care teams so that brands can effectively support today’s social- and digital-first consumer. Boasting a client list of more than 8,400 global brands  – including all top five retailers, eight of the top 10 automotive companies, and 60% of the Interbrand 100 brands – Emplifi approaches 2023 with impressive momentum and industry recognition with the addition of Ventana Research’s prestigious award.

“Congratulations to Emplifi on its strong showing in Ventana Research’s Customer Experience Management Value Index,” says Keith Dawson, Vice President and Research Director for Customer Experience at Ventana Research. “Emplifi’s efforts to integrate contact center and social media functions into a CXM platform show determination to help organizations make sense of the complex needs of customers.”

Ventana Research’s methodology for The Customer Experience Management Value Index ranks vendors based primarily on their “Product Experience” which accounts for 80% (or four-fifths) of the total evaluation. Other evaluation factors include: Usability (20%), Capability (20%), Reliability (15%), Adaptability (10%), and Manageability (15%). 

Visit our website to learn how Emplifi helps brands bridge the gap between their marketing, commerce, and care capabilities or to receive an in-depth demonstration of Emplifi’s CX platform. 

About Emplifi
Emplifi is the leading unified customer experience (CX) platform that brings marketing, commerce, and care together to help businesses close the customer experience gap. More than 8,400 brands, including Delta Air Lines, Ford Motor Company, and McDonald’s, rely on Emplifi to provide their customers with outstanding experiences at every touchpoint. For more information, visit www.emplifi.io.

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Amlika Lal

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Emplifi Recognized as an Overall Exemplary Vendor by Ventana Research

Business